James served in The 2nd Battalion The Parachute Regiment where he took part in operations in Afghanistan. James is currently a commercial diver who still continues to spend a lot of time away from home as he finds himself working on the ice cold shores of Scandinavia for months at a time. Clearly, James has spent a lot of time away from home and he is fully aware of how important it is it have those creature comforts close at hand. Whether was serving in Afghanistan or diving in the vast oceans, he understands how difficult it is to purchase great coffee. This is where James realised that there is still a demand for excellent coffee, even when colleagues are positioned remotely, thousands of miles away from home or from a coffee shop. This is where the initial seed was planted and from this grew the Deep Sea Coffee Co.
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